When Black people go missing, police and mainstream outlets do very little, if anything, to recover them
When the late Gwen Ifill used the phrase “Missing White Woman Syndrome” at a 2004 journalism conference, she was responding to news anchor Suzanne Malveaux’s concern that US media outlets had failed to cover international genocides early on, including Rwanda and Kosovo. Malvaeux told the diverse crowd, “In ‘94 during Rwanda, we were looking at Nancy Kerrigan and Tonya Harding.” The two figure skaters had received more coverage than a million genocide victims and survivors. Ifill playfully interrupted her, mocking newsroom executives, “If it’s a missing white woman, you’re going to cover that, every day.” The room welcomed her interjection with resounding applause.
But rather than being celebrated as part of Malveaux’s criticism of US-centric media, “Missing White Woman Syndrome” has found a life of its own. Commentators widely use it now to describe the disparity in media coverage that missing young, conventionally attractive white women receive over missing Black and brown people.
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