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[ad_1] The mega-merger of advertising giants Omnicom and Interpublic will face more regulatory scrutiny than you think – and a key sticking p…

[ad_1] Advertising giant Omnicom Group said Monday that it has agreed to acquire rival Interpublic Group in a merger that will create the bigg…

[ad_1] Advertising and marketing conglomerate Omnicom Group is in advanced talks to acquire Interpublic Group in an all-stock deal that is like…

[ad_1] NBC may be forced to swallow triple the yearly fees it has been paying to hold onto the broadcast rights for the Macy’s Thanksgiving Da…

[ad_1] In 1996, a retirement ad told of a terrible future: "They say in thirty years a burger & fries could cost $16, a vacation $12,500, …

[ad_1] Bob Iger’s Disney and other entertainment giants have reportedly resumed their ad spending on Elon Musk’s X — a year after the billiona…

[ad_1] Unveiling the secrets behind thriving small businesses, Amazon Ads presents Rising Stars , a captivating video series that goes deep inside…

[ad_1] Over the last 10 years, Black Friday shopping has gained exceptional popularity amongst UK consumers, with almost all businesses offering s…

[ad_1] Opinions expressed by Entrepreneur contributors are their own. The landscape of ad spending has changed significantly in recent years…

[ad_1] Opinions expressed by Entrepreneur contributors are their own. I want to share some of the strategies that have helped me achieve craz…

[ad_1] Almost three months after Apple apologized for its Crush! ad and pulled it from TV, Google is doing the same for its Dear Sydney Olympics …

[ad_1] On the 2023 IAB NewFronts, Snap launched a spread of latest options for advertisers, content material partnerships, and collaborative alternatives …