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Taking part in costume up has been a favourite childhood exercise for generations. Actually, a small crew of girls at the moment are turning that custom right into a enterprise. Learn extra about Let’s Dress Up and its distinctive choices on this week’s Small Enterprise Highlight.
What the Enterprise Does
Offering princess-themed occasions and experiences for youths.
Co-owner Samantha Myers advised Small Enterprise Tendencies, “Let’s Dress Up is a fairy tale themed play and birthday party space for kids ages 3-8 with two locations in Manhattan.”
Enterprise Area of interest
Making a magical expertise.
The corporate affords each personal events and playtime for youths. They get to decorate up and have tea events — they even use actual china!
Myers says, “We have a reputation for being women-owned and providing a five-star customer experience. We have been a staple in the Upper East Side neighborhood for over a decade.”
How the Enterprise Acquired Began
To recreate childhood magic.
Myers provides, “My business partner founded the business based on her childhood memories of dressing up in her grandmother’s attic.”
Greatest Win
Increasing post-pandemic.
Myers explains, “Making it through Covid was huge for us. We then were able to open a second brick-and-mortar location. We are so proud of this accomplishment and cannot wait to continue bringing our brand of magic to a whole new community.”
Greatest Threat
Investing in a brand new location.
Myers provides, “Opening a second location has been our biggest bet to date. We are approaching our two year anniversary and it is going well so far.”
How They’d Spend an Additional $100,000
Exploring new progress alternatives.
Along with hiring a brand new supervisor and taking part in additional occasions, Myers says, “I would explore new themes and partnerships and programming for the summer slow season. And I would sleep better at night.”
Administration Fashion
Taking part in to their strengths.
Myers explains, “We have two owners. My partner sews embellishments on all the dresses and decorates for every season while I do email blasts and spreadsheets. It’s a match made in heaven.”
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Picture: Let’s Costume Up, Samantha Myers and Judy Famigletti
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